Perspectives on competitive intelligence, revenue operations, and the intelligence gap in modern SaaS.
73% of battlecards are never updated after creation. Here's what happens to win rates when you fix that — and why most teams never do.
Read Revenue OperationsYour team records 500 calls and listens to 20. The competitive patterns hiding in the other 480 are invisible — and they're costing you deals every quarter.
Read LeadershipRevenue leaders watch dashboards like fans watch scoreboards. Here's how to watch the game like a head coach — and why the distinction matters for your win rate.
Read GTM StrategyEvery SaaS company has a CI tool, a conversation intelligence platform, and a CRM. None of them talk to each other. Here's what falls through the cracks.
Read Sales EnablementIt's not more training. It's not more content. It's intelligence — delivered at the right moment, in the right format, from the right source.
Read Win/LossTraditional win-loss programs interview a handful of buyers per quarter. Here's why statistical patterns from 500+ calls tell a fundamentally different story.
ReadOur two-week sales intelligence audit provides an actionable starting point from which you can make meaningful improvements.
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