Done-for-you B2B demand generation, built on your CRM and run by RAINCLOUD.

B2B demand generation on your CRM

Mass email, bottom-of-funnel content, and signal outbound, with a governance layer and a learnings layer. RAINCLOUD builds the system and runs it. It does not close deals or manage reps.

Three channels, plus governance and learnings

• Mass email from domains registered in your company's name.
• Bottom-of-funnel content on your domain. Pure content-only work stays with BoFu Baby.
• Signal outbound from the primary domain, at most 20 sends a mailbox a day, on signals under seven days old.
• A governance layer: every send is checked against the live CRM.
• A learnings layer and reporting. Every channel is attributed separately.

Suppression on every send

Current customers, open opportunities, accounts a rep touched in 30 days, opt-outs and negative replies for good, competitors, partners, investors and the board, current and former employees, and anyone another lane touched in 90 days. LinkedIn is draft-and-approve only. RAINCLOUD writes. Your rep presses send. RAINCLOUD does not automate a client's LinkedIn.

The Build, then Ongoing operation

The Build is $25,000, $20,000 after the audit credit. Thirty business days to go-live: access, domains and mailboxes, warmup, the TAM, CRM mapping, the content plan, and the first sequences. Signal outbound goes live around day 14. Content publishes from day 10. Mass email starts around day 28, after 14 to 21 days of warmup.

Ongoing operation is $10,000 a month, six-month minimum from go-live, billed quarterly in advance as two payments of $30,000. Infrastructure is included. No pass-through line items. The first seven months total $85,000.

If the agreed day-90 pipeline target is missed, RAINCLOUD keeps running the system at no charge until it is hit. The target is qualified opportunities created, not meetings, with qualified defined in your own words and set jointly by day 30 of the Build. No cash refund. The paid Autopsy is the trial.

Out of scope

RAINCLOUD builds and runs pipeline. It does not close deals, manage your reps, administer the CRM beyond the fields it writes, buy paid media, or do brand and creative work.

Hard gates, asked on the first call

• CRM access, domains registered in the company's name, sending-domain approval, and a named point of contact, all within ten business days of signature. If that slips, the build clock and the agreed day-90 pipeline target move.
• Who signs.
• Average contract value and sales cycle.
• Who else owns outbound.

Who it is for, and who it is not

B2B companies with $50M to $200M in revenue and average contract value around $50,000 or higher. The buyer is a CRO, VP Sales, VP Marketing, or a founder still close to revenue.

Not a fit: ACV under about $50,000 with low deal volume; no CRM, or one nobody maintains; a heavily customised Salesforce with a protective RevOps team; outbound without domain control; buying a trial, not a system.

Four concurrent clients maximum. A fifth good-fit prospect waits.

What B2B lead generation costs here is published on pricing. If the program is early, B2B sales consulting is $2,000 a month and does not go through the Autopsy.

Book the 20 Minute Teardown