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The free 40-Point Outside Audit. Then the 100-Point GTM Autopsy. Then the 90-day fix.

1. Free 40-Point Outside Audit. Roughly 40 of the 100-Point GTM Autopsy’s 100 points: the ones that can be scored from outside the company, from public sources alone. No mystery shop. Scored by Colin, with an offer to walk through what he found. Request it on the 40-Point Outside Audit page.
2. 100-Point GTM Autopsy. $5,000. Ten business days. Required before any engagement. Not credited toward the build. No refund. The audit is the trial. What the ten days include.
3. 90-Day GTM Fix. $37,500: $15,000, then $12,500, then $10,000. Then advisory at $7,500 a month. How the 90 days work.

For B2B companies between $50M and $200M. Two builds at a time.